In a few months, we’ll be starting a new year, and this means they’ll be many changes. Many people don’t like changes, however for me it’s a chance to re-evaluate everything you’re doing and use this time to make changes wherever possible. However, you need to know what you want to change before you can make the actual change…do you agree? For example, I take this time to go through my blogging strategy and look at the areas where I have had positive returns and then look at the areas I have not. By examining these areas, I’ll be able to see what needs to be done. The good news is that a lot of free information is available online and you can find what you need to by performing a quick search in Google. For example, one thing I look at is the niche I’m in and if I should be in it. Each year, I’m sure there are many changes that could be made with one of them being the direction you are blogging in. I like to see what niches are growing and then check out if I can get involved in them. With that said,
I’ve been blogging for over 8 years and have seen a lot change. I have lost enormous money but made a lot of it too. I know which direction things are going in and would like to offer some awesome input. For example, by looking at the trends over the last few years, I know what niches you should be focusing on when the new year comes in. Let’s get started with how to perform targeted research so you’ll have an easier time narrowing down the right niches.
No matter what you’re doing online, it can’t be done without performing the right research. You have Google which can provide a lot of free information to you. I suggest you start with a few target keywords in mind and start to see what people are asking for and writing about. For example, if I research “weight loss” and see a huge trend developing then I know it will be a hot topic. This is why I suggest using Google Trends because you can see the volume in the search phrases. If you notice searches increase, then you know it’s something that will be profitable in 2018.
Head over to Google Trends and log in with your Gmail account information. Make sure you have a few keywords already in mind and type them in. See what comes up and look at the percentage they have increased over the months. I positive increase means they will be a hot topic for the new year coming up. I also suggest visiting niche communities to check what type of questions people are asking and how many times. An increase in questions means it’s going to be a very hot topic going forward. Get started now and start creating an easy to follow list.
Here are some niches to pay close attention to going forward.
Health and Weight Loss
People are growing more concern with their health now than ever before. If you look at the growth of the health industry, you’ll notice it has been in a climb throughout the years. This is why it will be a great niche to get into. It’s a great niche because people are looking for so many things related to health like nutrition, exercise plans, programs and nutritional products. When your in Google Trends and you do a quick search, you’ll notice how every single keyword has been growing in searches. Here’s a few things to keep in mind when entering the health and nutritional niche.
First, it’s going to be very competitive and there are a lot of people who are in it. For this reason, you want to think long and heard before entering. You will be spending a lot of money on marketing and need to spend enormous time writing content on a regular basis. Secondly, there are so many categories you can go into when in health and nutrition so choose one you are passionate about. For example, you can write about exercise programs, diets, products and tips. Choose one which you are close to so you keep pushing forward when things get tough. Third, you want to think about the way you’ll be making money. Think about affiliate programs, wholesale products or if you will be making money off advertising programs.
This is another niche that’s not going anywhere because people are always looking for ways to be happy. People are always looking for love so if you can provide a way for them to be happy, they’ll convert into loyal readers. However, again when approaching this niche, you want to focus on the sections within relationships you can be focusing on. This is a very broad category and each one will represent something different. I would say follow your passion and do your research before starting. For example, you’re going to have an easier time writing content and being able connect with a topic if you are passionate about it. If you’re not then you’ll just write content which fails to build traction online. With that said, I recommend doing research in Google search and trends.
Head over to Google and type in some target keywords to find out what people are writing and what they are doing. It’s awesome to locate certain questions that people are asking. It’s a great way to narrow down what’s important and what’s not to people so you can start to write content that these people want to read. I would suggest that you take some time to explore niche targeted communities over the next few weeks so you can check for a pattern in questions people have been asking. This will help you stay focused on the bottom line and remain on pointing going forward.
This is one of the best niches to get into because everyone is always looking for ways to make money. Money makes the world go round and helps people get the freedom they are looking for. It’s a niche which has many different sectors and will allow you to write content on almost anything. However, for you to write on it, you need to be focused and have a lot of experience. If you have found ways to make and save money then writing on it will be a great way to attract readers. If this is a niche you will like to get started with, I suggest doing a lot of research and start online. From my experience and because you have many topics you can write about, I suggest you focus on the following and research in these ways.
Communities are great to find the information you are looking for quickly. It’s a way for you to read what questions people are asking a what you need to be focusing on when writing content. I like to start by doing a search in Google and then skimming through the topic communities. This will allow me to find a pattern of questions being asked by people so then I can put together on these topics. Secondly, just by doing a simple search in Google, you can find what content has been written then create something better. By looking at the type of content being written you’ll know where to direct your attention going forward. All it takes is to know what keywords you need to be focusing on and then skim through some of the major blogs afterwards. Finally, you can ask other bloggers in your niche because many of them will be more than happy to help going forward.
The one thing with financial niches is that they have a lot of competition, so you will need to invest a lot of time and money in marketing. I encourage you to do your research before getting started so you know what to expect afterward. With that said, if you are passionate about the topic you are writing about, you will not have a problem going forward.
Finding the right niche can be very prosperous however you need to do your research in order to find what works and what doesn’t. You also want to make sure the niche you choose doesn’t have a lot of competition because this will just make it harder on you going forward. With that said, take the research methods mentioned above to explore communities and find out more about the niche you will like to get involved in. Then, ask yourself if you are passionate about the niche and if you will have an easier time writing content going forward. Always do your research because from my experience this is the most important step which will provide you with all the information you need before getting started.