Chad Arrington | The Good | Blogging can be very lucrative when done right because you can build a huge following which does convert to income. Many people have started blogging as a passion but soon learned how easily they are able to make money from their blog by selling products and services. It does take time to learn how to start a blog, but after it’s very simple to get started and build a following. This has become easier within the last few years because of social media and how quickly social media allows content to become known. A simple tweet will skyrocket content in front of so many people which is amazing for your overall brand.
But, if you’ve been blogging for several years, then you know that things can both go extremely well and/or very bad. I’m here to talk about the side of blogging which you probably don’t know of very well. I’ve seen it all because I’ve been blogging for so many years. I’ll walk you through some of the good and bad things of blogging and what you should be keeping a close eye on when starting. If you have any questions, please post them in the comment box below the content. Let’s get started with them…
The Good – Blogging
Through blogging, you can make a lot of money and this will give you the financial freedom that you are looking for. I’ve seen some blogs grow very fast and change the way people find information online. For example, here are a few things which blogging has allowed people to do –
Freedom – when people start a blog they have a lot of freedom to write and talk about whatever they like. You have the freedom to work from home, and from anywhere else that you feel like working. It’s something that a 9-5 job will not allow you to do. Blogging has changed the workplace and what hours people are now able to work. If you type in the top 10 benefits of blogging, you’ll notice how one of them is your ability to find freedom and work from anywhere in the world.
Follow Passion – when you are blogging, you are following your passion. You can start a blog on anything you like and this is one amazing perk which you get that’s not available with typical jobs. For example, your passion can be translated into content within a few minutes because all you need is a word typing program and blogging platform like WordPress.
Connect with Others – blogging allows you to connect with people and other influential bloggers within your niche. For example, when I first started blogging, I interviewed others within my niche. I asked them intimate questions about their blogs and what made them get started. This was not only beneficial for me but for my audience too. I connected with so many people that it helped my blog and website grow.
Make Money – blogging allows you to make a lot of money quickly and within a few minutes. When you get big enough, you can generate a lot of sales through your blog by selling affiliate products. Not only that, but many companies are always looking for people to promote their products through banner advertisements. Once you have a lot of traffic, you can start to sell advertising space and earn enormous money.
Gain Extensive Knowledge – blogging allows you to gain extensive knowledge within your niche. When you get started in a niche, you will need to do your own research when writing content. This means you have a lot of research to do when writing content. This can help you gain more knowledge and experience. When I first started my weight loss blog, it’s amazing how much I knew after 6 months which helped my blogging, but overall health.
– the awesome thing about blogging now is that it’s so much more affordable then it was years back. You can have a blog up and running within a few minutes. It doesn’t even cost you a lot of money to get started which is why so many people are now starting a blog compared to years back. For example, purchasing a domain, hosting, and installing WordPress can be done within a few minutes. This wasn’t the case several years back because starting a blog would cost thousands of dollars.
The Bad – Blogging
Just like the good in everything, blogging has a bad side to it too. You’’ learn what I mean by a second, but I’m listing these things not to deter you from starting a blog, but for you to be aware of a few things.
Competition – This is the one thing about blogging you need to keep a close eye on. Competition in any niche is both good and bad. Bad in the sense that it can make it very hard for you to progress and build your brand. This will slow you down from your goal of building something special. Not to mention, the more competition, the longer it will take for you to earn money. In the end, what should have taken you 1 year can end up taking 3 because of the amount of competition you need to deal with.
Marketing Costs – once you start your blog, you need to keep a close eye on your overall budget, especially, marketing costs. Sometimes, you’ll want to drive traffic to your blog quickly and will want to pay for marketing through banner ads and PPC networks. If you don’t keep a close eye on these, it can get out of hand. For example, I forgot to cap my daily spending and monthly spending so end up spending a lot of money without me knowing. Now, this is fine when you have money to spend, but can catch you off guard if you don’t have a lot of money to spend.
If you are planning on spending money on marketing, then I encourage you to keep an eye on your marketing by capping your spending habits.
Tiredness – blogging is very repetitive and by this, I mean, you’ll be doing the same things over again when building your blog. When writing content, for example, I’ll research topics, write content, add keywords, publish, post and promote. This can get very tiring making you want to give up halfway into your journey. You need a lot of patience and need to really love what you do or you’ll give up without ever getting ahead in what you are doing. If you find yourself getting tired, I recommend you take a break for a few days, gather your thoughts and get started again. This will help you remember why you got started and why you are doing what you do.
The Ugly – Blogging
There is a very ugly side to blogging and you see it when you become a competitor in your niche. Blogging and the competition can be very fierce with so many people against you trying to take your spotlight. The competitive atmosphere is more than some bloggers can handle because it can get tough. The fact you can write content and share it on social media means your reputation can take a hit within a few minutes. However, if you are going to be blogging, you need to be aware of these types of things and how blogging can get very competitive. My best advice is the following –
Focus on your end goal and don’t get involved in any mess. Even if you have some bloggers out to get you, it’s better you stay clear then to become aggressive yourself.
Suspensions – you can be doing everything correctly and get banned from programs and even Google Advertising programs. There are stories of some bloggers who have been earning enormous money online but have gotten banned for doing nothing. I guess Google just wanted to find a way to stop someone from earning a lot of money so decided you were no longer fit for their program. When this happens, sometimes there is nothing you can really do about it.
Blogging has changed the lives of many people, but you need to know about everything. You need to know about the good, the bad, and the ugly. But, if you could stand clear of all the mess then you’ll be able to focus on your end goal of creating a very successful blog. With that said, I encourage you to do the following going forward –
First, start your blog and start to publish content ASAP. Then you can start to collect data on what’s working and what’s not. Once you have the data, you can tweak your approach to better fir your bottom line. It does require a bit more work when your collecting data, but the ROI is much greater and can help grow your blog more quickly The Good.
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